Costa Mesa, California - 15 ft x 8 ft

Client: Thrive Juice Lab

Challenge

This juice bar did not yet have a clear area to encourage customers to take photos of their healthy smoothies and snacks to share on social media. The client also needed a way to give their cafe a recognizable identity that would prevent potential customers from mixing them up with their competitors.

Solution

To strengthen the juice bar’s branding, I painted aa mural of abstract tropical leaves inspired by Bali. Customers and influencers instinctively were drawn to take photos of their drinks and açaí bowls with the mural. The mural also became a convenient backdrop for product photos for their website. The strong visual identity has made this juice bar instantly recognizable.